Since 2007, the environmental activist organization Worldwide Fund for Nature (WWF) has held Earth Hour which was attended by citizens from 192 countries and regions. This annual event, which is held every Saturday in the last week of March, invites the world's citizens to temporarily turn off electricity for one hour as proof of human commitment to preserving the earth. QQCITYBET WWF stated that Earth Hour has contributed to climate change mitigation efforts. For example, in 2018, Earth Hour was claimed to have inspired the public to put pressure on the French Polynesian government to create a 5 million square kilometer Maritime Management Area in their Exclusive Economic Zone. Earth Hour in 2015 is also claimed to have influenced local policies in terms of the formation of urban parks (Malaysia), to the freezing of new oil projects for 10 years in the Arctic region (Russia). Is this campaign really effective in achieving its target of increasing people's awareness of environm...
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